I am still surprised by the numbers of small businesses in Australia that do not have a website, and on the Northern Beaches we are no different whether it be in Manly, Curl Curl, Brookvale, Dee Why, Narrabeen, Mona Vale, Newport, Avalon right up to Palm Beach.
A website allows you to communicate continuously with your prospects 24/7 not only on the Northern Beaches of Sydney but anywhere on this planet with internet access. You can get your business message across at any time, attracting new customers, providing information and advice by FAQ’s, you know, the questions that you are always asked and personally keep responding to ad infinitum.
A website lets people know that your business does exist and wants to do business, and is easily contactable whenever it suits your prospective client.
What will it cost me?
I find that for small businesses, the cost to create your website will be somewhere between $2,000 to $5,000. The cost of a website is much less than running a large Ad in a local Northern Beaches publication a couple of times a year and your website will be available and accessible 24/7.
Domain registration and hosting the website are on top of this are approximately $80 annually.
There are additional options, maintenance services to ensure that your site is always up and running and the latest releases of software updated, marketing services to have your site ranking in search engines, so that potential clients will find your site
Ah but I am known, I have listings on Chamber and Trade sites, why do I need my own?
A good start and this also helps with networking within these groups, but not the broader community. The entries will also be a short brief description and your contact details, of your business and your competitors. Having your own website will get them clicking to your site, rather than a competitors by including a link to your site from the referral site.
Your own site showcases your company in its best light, getting the message (Call To Action) out to consumers.
I am not “Technical”, how would I maintain a website?
This is the good news, CG Digital Services build websites using the WordPress CMS (Content Management System) which is a top-ranked CMS that includes hundreds of add-ons. This allows easy editing and adding new content (posts or blogs) very easy, as easy as using Microsoft Word. So that if you decide to manage and update the content yourself, you don’t need to be a geek.
We can provide maintenance, changes and updates of a technical nature which are very affordable
I can build a website using one of the “build your own website” offers.
Yes, you could. That is a little like DIY, small jobs around the home can be done, but not something larger, which invariably ends up as a disaster. Read our previous post on this Compelling Reasons Why You Shouldn’t use Free Website Builders
Don’t have the money upfront to pay for a well designed website, no problem have a chat to us, we can tailor a solution for you.